LPT Realty · Central Florida & East Coast Beaches
Your Home Deserves Extraordinary Marketing.
A proven, 9-tier marketing system designed to attract the right buyer — and command the right price.
Rob West & Jayme Stenger
Real Estate Advisors · 23+ Years of Excellence
Seminole County · Orange County · Volusia County · New Smyrna Beach · Daytona Beach · Ormond Beach · & Surrounding Areas
The Complete System
A Complete Marketing System For Your Home
Most agents put your home on the MLS and wait. We deploy a coordinated, 9-tier marketing campaign — from cinematic photography and global syndication to precision-targeted digital ads and personal agent-to-agent outreach. Every action is designed to create demand, competition, and the strongest possible sale price for your home.
Price strategy · Staging · Flood disclosures · Seller prep checklist
Professional photography · FAA drone · Cinematic video · Matterport 3D walkthrough
Stellar MLS · Zillow · Realtor.com · Redfin · LPT Global Marketing syndication
Instagram Reels · TikTok · Facebook · Curated hashtag strategy
Meta Ads · Google Search · YouTube Pre-roll · Retargeting campaigns
4-wave email sequence · CRM outreach · Agent & buyer databases
Luxury brochure · IVR-enabled signage · Just-Listed mailers · Buyer packets
Open houses · Broker caravan · Agent network · Community outreach
Weekly reporting · Seller dashboard · Strategic pricing reviews
Tier 2 · Week 2
The First Showing Happens Online. Make It Unforgettable.
Professional photography, drone footage, cinematic video, and Matterport 3D — the complete visual package that makes buyers fall in love before they step inside.
Professional Photography
40–60 HDR stills including twilight exterior shots and lifestyle scenes. Buyers fall in love with images first.
FAA-Licensed Drone Footage
Golden-hour aerial approach, water proximity flyover, overhead lot view, and neighborhood amenity shots.
Cinematic Video Tour
A 90-second to 3-minute lifestyle video with narration and music, plus 3–5 vertical cuts for Reels and TikTok.
403% more inquiries with videoMatterport 3D Tour + Floor Plans
Interactive 3D walkthrough for remote and relocation buyers, paired with professional 2D/3D floor plan renderings.
Technology & AI Advantage
Powered by AI. Built for Maximum Exposure.
Most agents list your home. We launch it with a technology stack that ensures your property is found, recommended, and ranked — on Google, on ChatGPT, on Perplexity, and across every platform where today's buyers are searching.
Be the Answer
- Copy structured so AI gives direct cited answers
- FAQ sections on every property page
- Market stats & data woven into descriptions
- Your expertise cited when buyers ask AI for an agent
Teach the AI
- Neighborhood lifestyle content AI models learn from
- Hyperlocal market reports for every market we serve
- Topic clusters covering every stage of buyer search
- Content distributed to maximize AI crawl coverage
Be Everywhere
- One master listing auto-synced to 900+ portals
- Real-time updates across Zillow, Realtor.com & all feeds
- Consistent NAP data so AI builds trust in your listing
- Listings never go stale — AI favors freshness
Schema Markup
JSON-LD structured data tells Google, ChatGPT & Perplexity exactly what your property is — price, beds, baths, flood zone, and location.
Crawler Access
Property pages configured to allow OAI-SearchBot (ChatGPT) and all AI crawlers to fully index your listing content.
Google Business Profile
Fully optimized GBP — the #1 source ChatGPT, Gemini & Perplexity pull from for local real estate recommendations.
Photo AI-Tagging
Every photo gets descriptive alt text so AI image recognition surfaces your listing by feature — pool, water view, fireplace.
Review Authority
Review volume, recency & sentiment directly influence AI recommendations. We actively manage your reputation across all platforms.
Listing Freshness
Real-time ALM sync keeps every portal current. AI systems deprioritize stale listings — yours never is.
Tier 3 · Launch Week
Your Home on Every Platform — Optimized, Not Just Listed.
Triple MLS coverage, every major portal, and LPT Realty's global network — all working simultaneously from day one.
Triple MLS Coverage
Listed on Stellar MLS, Daytona Beach Area MLS, AND Space Coast MLS simultaneously — maximum exposure to the widest possible agent network across all of Central Florida and the East Coast.
Zillow + Realtor.com + Redfin
Manually optimized — not just auto-fed. We claim the listing, add video, enable 3D tour badges, and verify every detail.
Homes.com · Trulia · 900+ Sites
Full syndication via ListHub reaches buyers on virtually every real estate portal in North America.
LPT Global Marketing Network
Your listing on Juwai.com (China's largest international portal), JamesEdition, Mansion Global, WSJ Real Estate, and 500M+ monthly consumers worldwide.
WestGroupFL.com
Dedicated property page on our branded website, featured on our homepage, and optimized for Google and AI search visibility.
Tiers 5 & 6 · Weeks 2–12
Paid Advertising & Email Campaigns
We bring qualified buyers to your home — then keep your listing top of mind with a precision 4-wave email sequence.
Meta Ads (Facebook + Instagram)
Brand awareness, open house promo, retargeting & lead gen targeting HHI $120K+, ages 35–65, from NJ/NY/MA/CT and Florida metros. Performance benchmarks: >1.5% CTR, <$50 CPL.
Google Search Ads
High-intent keyword targeting: 'homes for sale New Smyrna Beach,' 'waterfront Oviedo,' 'luxury Seminole County.' Reaches buyers actively searching — not just browsing.
Google Display + YouTube Pre-Roll
Brand awareness for in-market audiences: FL relocation, beach lifestyle, luxury homes. Your video tour as a YouTube pre-roll ad targeting Florida real estate channels.
Retargeting Campaigns
Website visitors and video viewers (50%+) retargeted with interior walkthrough content, social proof, and price — keeping your home top of mind through the buyer decision cycle.
Tier 6 · 4-Wave Email Strategy
Email Marketing Campaigns
Teaser email to buyer leads, agent database, and sphere. Builds anticipation and captures early interest.
Full launch email with all media links, open house dates, and a direct call to action. Sent to full buyer CRM + cooperating agents.
Editorial-style content: community life, beach access, dining, and market context. Converts warm leads who need a lifestyle nudge.
Market activity update with showing feedback, offers signal, and deadline-driven CTA. Creates FOMO and accelerates decisions.
Tiers 7 & 8 · Weeks 2–10
Print Marketing & Local Outreach
Print Marketing
Luxury Property Brochure
Luxury-branded; full-color brochure with hero photos, floor plan, lifestyle copy, and a QR code linking to your video tour and 3D walkthrough — bridging print and digital.
Premium Signage
IVR-enabled yard sign and riders with automated response technology that captures leads and interacts with prospective buyers 24/7, plus directional signage at key intersections for open house weekends.
Direct Mail
Just-Listed postcards mailed to 200–500 surrounding homes and your personal sphere. Neighbors often know buyers.
Buyer Packets
Printed buyer packets: floor plan, disclosures, community info, and HOA documents.
Local & Community
Open Houses & Broker Tours
Strategically scheduled public open houses and a dedicated broker caravan targeting 8+ buyer's agents. Digital sign-in captures every lead.
Agent Network Outreach
Personal outreach to the top 10 producing agents in the listing's zip code. Day 21 targeted email with bonus commission incentive to top buyer agents in Stellar MLS.
Community Marketing
Cross-promotion with local restaurants, coffee shops, and community businesses. Posted to HOA Facebook groups and neighborhood pages where permitted.
The West Group Difference
Global Reach. Local Mastery.
When you list with us, your home is marketed to a worldwide audience of qualified luxury buyers — not just your local market. The LPT Global Marketing platform delivers Extensive Domestic & Global Exposure, placing your listing in front of 500M+ consumers every single month.
LPT Global Marketing Platform
500M+ consumers monthly, 30+ countries worldwide.
Juwai.com
China's largest international real estate portal.
JamesEdition
World's leading ultra-luxury marketplace.
Mansion Global / WSJ
Reaches wealthy U.S. and international buyers.
ListHub Network
900+ North American real estate portals.
"With LPT Realty behind us, your listing gets marketing exposure most agents can't match — a national growth engine, cutting-edge technology, and a network that puts your home in front of buyers everywhere, not just down the street."Rob West · The West Group, Central Florida & East Coast Beaches
Why Rob West & Jayme Stenger
Experience You Can Feel. Results You Can Count On.
Two decades of navigating Florida's most dynamic markets — from Oviedo and Seminole County to New Smyrna Beach, Ormond Beach, and the Volusia County coast. We've seen every market cycle and know how to position your home in any.
We specialize in the properties that demand the most — waterfront homes, coastal cottages, luxury estates, and lifestyle properties that require buyers who understand what they're buying.
Our team operates seamlessly across Central Florida and the East Coast Beach markets, giving your property exposure to both the inland relocation buyer and the coastal lifestyle buyer simultaneously.
As LPT Realty advisors, we bring global syndication, white-glove service standards, and a brand that commands immediate credibility with high-net-worth buyers locally and internationally.
You'll never wonder what's happening. Weekly performance reports, 24-hour showing feedback, and a dedicated 30-day strategy review keep you fully informed throughout your entire sale.
Tier 9 · Ongoing
Performance Tracking & Seller Reporting
You'll always know exactly how your listing is performing — every metric, every week, every showing.
First 30 Days Target
First 2 Weeks Target
Target
Rate Target
Report
Listing-live confirmation with all platform links
First impressions report: views, saves, showing requests
Full performance dashboard: social reach, ad metrics, email stats, showings
30-day strategy review call: pricing assessment, market feedback, optimization plan
Showing feedback forwarded within 24 hours, always
Ready to Get Started?
Let's Discuss Your Home, Your Timeline, and Your Strategy.
Let's discuss your home, your timeline, and the marketing strategy that will get you the result you deserve.
"We don't just list your home — we launch it. Every buyer, every platform, every dollar of our marketing is focused on one outcome: the best possible sale for you."
Tell us about your property and we'll reach out within 24 hours.